Showing posts with label 1870. Show all posts
Showing posts with label 1870. Show all posts

Wednesday, August 30, 2017

1870 - Testimonials from Happy Gardeners and Farmers on James Gregory Seeds


"Old Pete says you are the best seedsman in this world's paradise..."




This early James J. H. Gregory catalog is humble compared to the colorful catalogs in the next  two decades. (Not that Gregory ever got into the luxurious color lithos like most other dealers.)

I don't know about you but I love to read testimonials, even when I don't care about what the folks are commenting on!  This back page from Gregory's 1870 annual seed catalog was too much for me to ignore, so I'm sharing it.   The 19th century advertisers used testimonials quite often in their catalogs.  

Online testimonials such as Amazon.com posts on each product has brought them back into use more, not that they ever disappeared.  They differ now in that negative comments are there as well.  It doesn't seem to matter to buyers, then and now, that you can't trust testimonials - they are just nice to read!